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The Power of Authenticity in PR, Business, and Life
"Be yourself; everyone else is already taken” - Oscar Wilde In today’s fast-paced world, authenticity is everything. Whether you’re in...
Joan Frank
Mar 242 min read


Level Up Your Business in 2025: Why You Need a Business Consultant to Revamp Your Communications Strategy
A business consultant with experience in communications can bring fresh perspective to your messaging.
Joan Frank
Jan 242 min read


Why Networking is Important for Business Growth
Whether you’re a freelancer, small business owner, or corporate executive, your network can be key to success in any industry.
Joan Frank
Mar 23, 20232 min read


Why Hire a PR Specialist?
It’s a simple question: why hire a PR specialist? The answer is equally simple: relationships. When you hire a public relations...
Joan Frank
Aug 17, 20222 min read


The Zoom-Era Interview
At this point, it’s easier just to list the things that COVID-19 hasn’t changed rather than what it has. Everything is different these...
Joan Frank
Jul 27, 20222 min read


How to Grade PR Campaigns: Determining ROI
Deciding if a PR campaign is successful sometimes feels like that old story about Supreme Court Justice Potter Stewart who, during a case...
Joan Frank
Jul 7, 20222 min read


It’s okay to say no: letting go of difficult clients
Sometimes client relationships don't work out. Instead of assigning blame, learn when it's time to let go.
Joan Frank
Jun 8, 20222 min read
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